![]() ![]() ![]() Drive direct url photo free#Start by looking at the size of any existing images on your site to inform your image size guidelines and compress the image if necessary.įor example, on the HubSpot blog we use Squoosh, a free compression tool from Google. Larger image file sizes will slow down loading times and may not scale properly. Image Source Step 2: Optimize size and scale.īefore uploading your photo to your web hosting server, it’s worth optimizing its size and scale. This can be turned into a link to a landing page on HubSpot's website. When it comes to repurposing images already on the web, however, be sure to either pay for image rights or use a license-free stock image.īelow an example of an image that showcases the HubSpot flywheel. If you don’t have a photo, you can either take and upload a high-quality photo or use an existing web image. Use the one that best showcases the product. If it’s an image of a product on your website, chances are you already have several pictures. Step 1: Select your image.įirst, find the image you want to make a link. Or follow our step-by-step guide to linking an image using HTML below. If you're a visual learner, check out this video tutorial: Now that you understand the benefits of turning an image into a link, there’s an obvious next question: How? Drive direct url photo how to#Image Source How to Make a Picture Into a Link Using HTML ![]() Take this example from Briogeo: Each product listing features a large image that also serves as a link to the product page. If images and text don’t scale properly, users will find it difficult to accurately tap the link they want.īy leveraging image links, site owners ensure that both images and text descriptions lead to the same place, in turn lowering the chances of "misclicks" that result in unexpected pages and site abandonment as users become frustrated. This is especially challenging for users accessing non-optimized websites on mobile devices. In most cases, the link text takes up significantly less space than the image, meaning users must do more work to click it. Consider a page with multiple products that each contain an under-image text link. Situations like this offer the most compelling argument for making a picture into a link because it helps streamline customer interaction. This combination is repeated over and over across the page for other products in the same category or in a similar price range. In this case, the information offered is minimal - visitors typically see the item’s description along with its price and a high-quality image. There’s another common use case here that combines images and text: Category descriptions that include multiple products. The most familiar example is a product page that includes an image of what’s being sold along with a clear description that includes key features, specific components, and pricing. Search engines are continuously crawling for context-aware text content on your website, and images are traditionally more difficult to analyze for site impact, making text-based descriptions of products or services essential for effective SEO.įor many sites, however, it’s the combination of these two media types that delivers the best result. This isn’t to say that text is irrelevant. As web design evolves, images are here to stay. There's data to back this up, too: According to research, social media posts and blog posts with frequent images see higher engagement and shares than posts without images, and humans are more likely to retain information if paired with visuals. It’s why news articles offer pictures of key events, why app stores use screenshots, and why ecommerce sites include product images along with descriptions. There are two main reasons to make a picture into a link: to capture users' attention, and to provide a larger area for users to click or tap. Then, we'll walk through a step-by-step guide for making an image clickable using some simple HTML. Making an image into a link can do even more by directing visitors to critical content, interesting information, or off-site resources.īut how do you make a picture into a link? In this post, we’ll explore reasons for linking images and best practices to follow. ![]() High-quality images on a website can capture customer interest, increase the chances of successful sales conversion, and encourage return visits. ![]()
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